Consistency, punctuation and the oxford comma

One of the most popular posts on this blog is the one where I suggest foregoing consistency when using (or not) the oxford comma in UI. Did I really suggest punctuating inconsistently? Yes. Yes, I did. Readers don’t care about your company’s consistency; they care about clarity. With vocabulary, being inconsistent is a great way […]

Find it in the edit

Three little rules: Your first draft is not worth the keyboard it was typed on. If you’re seven rewrites in, you’re probably halfway there. If you can’t imagine what good another pass could do, you’re not done – you’re ready for the first review. Which is the long way of saying: learn to edit, not […]

Writing from the ground up

Writing begins with awareness of the single word, then moves up. What can a word mean, and what does it actually mean in its current context? Does the sentence make its point as clearly as possible? Does the paragraph come together as a single point? Is it in the right place Does the whole document tell […]

Redefine your audience through the gaps

When users find a gap in your documentation – some jump from A to C that gets negative feedback – don’t just fix it. Ask yourself how it got there. Gaps happen because: Someone didn’t think users needed the topic. This demonstrates a misunderstanding of the audience. someone didn’t think about the topic at all. […]

Quick writing tip: What’s the default, and why?

As a technical writer, one of the most important questions you can ask yourself is “what are the default values of the choices a user can make, and why”. For example, if an option is disabled by default, what does that tell you about the average user and their workflow? Are you trying to protect […]